Media OutReach
Over 600 parents and children commemorate Healthy with KidSTART five-year anniversary at largest What’s for Lunch? event to date
The Healthy with KidSTART initiative has expanded significantly, growing from supporting 120 families in 2020 to more than 3,100 families in 2024
Joining the families was the event’s Guest-of-Honour, Ms Sun Xueling, Minister of State for Social and Family Development, Ms Chan San San, CEO of Prudential Singapore, and Mr Joel Tan, CEO of KidSTART Singapore. Programme Presenters include the Health Promotion Board and National University Hospital.
The event also marked the fifth anniversary of Healthy with KidSTART, an early childhood nutrition programme launched in 2020. This initiative aims to help lower-income families with children aged six and below – a period critical for physical and cognitive development – adopt healthy eating habits. The programme, a collaboration between KidSTART and leading life and health insurer Prudential as the main sponsor, has grown significantly from supporting 120 families in 2020 to more than 3,100 families in 2024. It provides monthly fresh produce packs including vegetables and fruits, as well as resources on healthy eating from Prudential.
This longstanding partnership between KidSTART and Prudential has been a cornerstone in promoting early childhood nutrition and well-being for lower-income families. Prudential has gone beyond providing monthly fresh produce packs to actively engaging in community outreach efforts such as educational workshops, the provision of healthy plates¹ for children, and resource development such as live online cooking shows and recipe cards with tips on how to engage young children in the kitchen during meal preparation. Prudential² and KidSTART volunteers have clocked almost 20,000 volunteering hours since the inception of the programme packing and delivering the fresh produce packs at least three times a year.
Recognising the pivotal role of family meals in shaping lifelong nutrition, the What’s for Lunch? series was introduced in 2022. This series features interactive cooking workshops by celebrity chefs to equip parents with practical skills and confidence to prepare balanced meals, as well as tips on how to engage their children while cooking. This initiative aligns with Prudential’s goal to ensure lower-income families and children have access to healthy ingredients and the know-how to prepare budget-friendly and nutritious meals, enabling people to live well for longer.
At What’s for Lunch? A Farm Adventure, parents and children enjoyed an eventful day of child-related health and nutrition activities. This is the first event of such scale that has been arranged for KidSTART families by Prudential. The day’s itinerary included craft and stage activities for children, educational workshops such as a Weaning workshop titled “Solid Start: Nurturing Your Baby’s Love for Real Food” and a “How to: Affordable & Healthy Meals” talk by Programme Presenters National University Hospital (NUH) and Health Promotion Board (HPB) respectively, as well as live cooking demonstrations by celebrity chef Mel Dean.
Throughout the event, families were encouraged to participate in the various farm-themed games and activities where they could collect stamps and redeem a goodie bag containing a limited edition What’s for Lunch? 2025 recipe book, food pouches and a parent-child engagement activity booklet from HPB. The games and activities included Farmer’s Market Sweep, where attendees shopped for ingredients to prepare nutritious dishes, Palette to Plate, a colourful art-making activity using vegetable and fruit stamps, and Colourful Farm Sorting, a team game that helps parents understand the importance of incorporating a wide variety of coloured foods into their child’s diet.
Through this initiative, KidSTART and Prudential are not just addressing nutritional needs but also nurturing healthier, happier families for a brighter future. This shared mission reinforces the importance of ensuring every child gets a good start in life to enjoy a vibrant and healthy future.
Quotes
Ms Sun Xue Ling, Minister of State for Social and Family Development, said: “Today we celebrate the fifth-year anniversary of Healthy with KidSTART. When we first started this, it was still during the COVID-19 pandemic and we had to do everything mostly online. Over the last five years, so many things have happened. KidSTART, with the support of Prudential as the main sponsor, has produced fresh food produce packs and recipe cards, online cooking demonstration series which have helped lighten the load for busy parents and provided families valuable tips on child nutrition and practical meal preparation tips. It’s not just about eating. As you eat together, you will also form strong family bonds in the process.”
Ms Chan San San, CEO of Prudential Singapore, said: “We are pleased to celebrate the five-year milestone of the Healthy with KidSTART programme. At Prudential, we want to do our part to ensure children from lower-income families have access to healthier foods, and share with parents how to prepare affordable, nutritious meals. This will foster healthy eating habits from young and contribute towards a healthier future. We see this as a commitment to support our community’s well-being.”
Mr Joel Tan, CEO of KidSTART Singapore, said: “We are grateful for the support and partnership of valuable partners such as Prudential Singapore, who as the main sponsor, have been instrumental, in the growth and success of the Healthy with KidSTART programme, allowing more than 3,100 families to benefit from monthly fresh food produce packs each month. Good nutrition during the early years is essential to a child’s physical, cognitive, and emotional development. Prudential’s steadfast commitment over the years also means that our families are able to rely on their continued support, which gives them greater peace of mind and allow them to focus more on their children’s other needs. The programme has helped to address nutritional gaps and support healthier communities, while also strengthening parent-child bonds. This milestone is especially meaningful as KidSTART marks its fifth anniversary this year, with an exciting lineup of events planned to commemorate this occasion. We look forward to continued meaningful collaborations to give every child a brighter and healthier future.”
Quote from Beneficiary 1 – Ms Cindy Too Xing Di
Cindy is the mother of Ace Tong Wei Heng, who joined the KidSTART programme in February 2024.
Cindy Too, Healthy with KidSTART beneficiary, said: “We’ve always preferred home-cooked meals, and the fresh food produce packs from the Healthy with KidSTART programme have been such a great help. Using the fresh ingredients, we make soups and porridge for our son, who has just started on solids. It makes us happy to know that we have help to build healthy eating habits for our son from as early as possible.”
Quote from Beneficiary 2 – Ms Sangeetha D/O Jagathisan
Sangeetha is the mother of Vihas Vedhan S/O Vasanthran, and Vihana D/O Vasanthran. They joined the KidSTART programme in December 2023.
Sangeetha D/O Jagathisa, Healthy with KidSTART beneficiary, said: “Before joining the Healthy with KidSTART programme, we were quite picky eaters and rarely bought vegetables for our meals. But with the fresh food packs, we didn’t want the vegetables to go to waste, so we started including them in our meals. It’s been such a positive change! Our 1.5-year-old son has become curious and willing to try different vegetables, and we’re so happy he’s not a fussy eater. I also learned about new vegetables I’d never seen before and picked up tips from relatives and online to cook them. These fresh food packs have really encouraged us to explore healthier meals together as a family.”
Quote from Beneficiary 3 – Ms Nur Farah Jannah Binte Abdul Karim
Nur Farah is the mother of Arfa Ayaana Binte Muhammad Firdaus, Asfa Aryan Bin Muhammad Firdaus, and Ayla Amelia Binte Muhammad Aqil. They joined the KidSTART programme in March 2022.
Nur Farah, Healthy with KidSTART beneficiary, said: “With the fresh produce provided, we’ve been able to prepare healthy meals for the family, ensuring there’s food on the table. This was very helpful especially during tough times. As a mom who is currently breastfeeding, these nutritious ingredients have been essential in supporting my milk supply to feed my baby. It’s also a joy to see my children excitedly identify the ingredients in the pack and talk about them—it’s become a fun and educational experience for all of us.”
ANNEX
About Healthy with KidSTART
Healthy with KidSTART is an early childhood nutrition programme, launched in 2020 as a collaboration between KidSTART Singapore (“KidSTART”) and Prudential Singapore. The initiative is aimed at promoting healthy eating habits among children aged 0-6 years old, recognising that good nutrition during this stage is crucial to their development.
Through the programme, families receive monthly deliveries of fresh vegetables and fruits. They also gain access to recipe cards that teach them how to make healthy meals via simple and affordable recipes with the items they receive.
Hashtag: #PrudentialSingapore #CommunityInvestment
https://www.prudential.com.sg/
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https://www.instagram.com/prudentialsingapore/
The issuer is solely responsible for the content of this announcement.
About Prudential Assurance Company Singapore (Pte) Ltd (Prudential Singapore)
Prudential Assurance Company Singapore (Pte) Ltd is one of the top life and health insurance companies in Singapore, serving the financial and protection needs of the country’s citizens for 93 years. The company has an AA- Financial Strength Rating from leading credit rating agency Standard & Poor’s, with S$53.3 billion funds under management as at 31 December 2023. It delivers a suite of well-rounded product offerings in Protection, Savings and Investment through multiple distribution channels including a network of more than 5,200 financial representatives.
About KidSTART Singapore
KidSTART Singapore Ltd (KidSTART SG) is a non-profit organisation specialising in supporting families in early childhood development.
We partner the government, the hospitals and the community to empower families with less resources to build strong foundations for their children under 6 years old. Our team of highly trained KidSTART practitioners support caregivers with evidence-based guidance on pregnancy, child development and assessments on the developmental progress of children from birth onwards. Our vision is to give children a good start in life.
KidSTART SG is a Company Limited by Guarantee (CLG) and registered as a charity with Institution of a Public Character (IPC).
Click here to check eligibility and for more information on KidSTART SG.
Media OutReach
GAC AION Unveils the Aion V: Redefining Electric Mobility with Advanced Technology and Design
Product Highlights
The AION V offers a WLTP range of 485km per charge, making it the longest-range option in Category A. It features 3C fast charging technology, allowing up to 300 km of range to be recharged in 15 minutes, the fastest charging EV in its category. Designed for comfort, it includes a spacious interior with 180-degree lie-flat front seats and massage seats, a first in its category.
Design and Luxury
The Aion V electric SUV features a T-Rex Cyber Design with geometric shapes and full LED headlights, available in eight colour options. The interior is designed for comfort and convenience, incorporating soft-touch materials, premium leather seating, and front seats with memory, massage, heating, and ventilation functions. Additional features include a smart multi-function refrigerator, a panoramic glass roof, and a 9-speaker premium sound system with noise-reducing cabin materials to enhance the driving experience.
Innovative Technology
Equipped with the Snapdragon 8155P processor and AEP 3.0 platform, the Aion V smart car is designed for efficient performance and responsive operation. It includes L2 intelligent driver assistance and intelligent navigation with charging station search capabilities for enhanced safety and convenience. Future models are set to be upgraded to L2+, incorporating automatic parking and highway drive assist. The vehicle also supports voice control, CarPlay, and Android Auto for seamless connectivity.
Safety and Performance
The Aion V electric SUV is built with a high-strength body, utilising 72% lightweight materials and Magazine Battery 2.0 technology, designed to meet EURO NCAP’s 5-star safety standards. The battery has undergone extensive testing, demonstrating stability under various conditions. Safety features include a centre airbag, extended airbag curtain, blind-spot monitoring, and a 360-degree camera system, providing enhanced driver awareness and occupant protection.
Sustainable Impact
Aligned with sustainable transportation goals, the Aion V electric SUV operates under a zero-emissions design, reducing pollution and improving energy efficiency. Its 18-in-1 Integrated Power Unit achieves 17.2 kWh/100 km energy consumption, while Silicon Carbide Technology optimises power usage and extends driving range. The Lithium Iron Phosphate (LFP) battery enhances safety, sustainability, and longevity, supporting the brand’s commitment to energy-efficient electric mobility.
“Our new Aion V model epitomises GAC AION’s commitment to pushing the boundaries of what electric vehicles can offer. We are not just selling cars; we’re paving the way for a cleaner, more sustainable future where electric mobility is accessible to everyone,” shared Ernest Tan, Deputy CEO, VINCAR Group.
Market Availability
The Aion V electric SUV will be available for purchase on 26 February 2025, exclusively through the authorised dealer GAC AION and VINCAR Group. It is priced at $174,988, with a launch discount of $6,000, bringing the effective price to $168,988. The price is valid until March 5, 2025, at 12 PM, and includes a COE rebate of $87,000 under the Non-Guaranteed 8 Bids scheme.
For more details or to book a test drive, visit the Aion V website.
Hashtag: #GACAION
https://aionev.com.sg/
https://www.facebook.com/aion.sg/
https://www.instagram.com/aion.sg/#
The issuer is solely responsible for the content of this announcement.
About GAC AION
GAC AION is dedicated to advancing electric mobility, prioritising accessibility, transparency, and reliability. The company’s mission is to make electric vehicle ownership achievable for all, underpinned by a steadfast commitment to innovation and quality.
About VINCAR Group
VINCAR Group is a leading multi-brand car dealer and importer in Singapore, focused on innovation and customer experience. They offer in-house financing, leasing, insurance, and after-sales services, prioritising a customer-centric approach. Committed to value and quality, VINCAR Group provides competitive pricing and a diverse vehicle selection, ensuring reliability through their rigorous vetting process.
Media OutReach
Tineco Unveils Two Revolutionary Floor Washers with Super New Arrival Promotion Starting from February 28th
- Tineco launches two new floor washers: Floor One S9 Artist and Floor One Switch S7 Stretch
- Promotion available from February 28th to March 28th, 2025, with attractive gift-with-purchase and more!
- These innovative floor washers combine cutting-edge technology, energy efficiency, and sleek design for a superior cleaning experience
SINGAPORE – Media OutReach Newswire – 28 February 2025 – In response to the common challenges faced by homeowners—such as stubborn odours, tangled hair, and the inconvenience of using multiple cleaning tools—Tineco has unveiled its latest innovations: the Floor One S9 Artist and Floor One Switch S7 Stretch. These next-generation floor washers offer exceptional flexibility, powerful deep-cleaning performance, and an enhanced user experience, designed to meet the needs of today’s modern households.
FLOOR ONE S9 ARTIST: ADVANCED 360° CLEANING WITH HYPER STRETCH TECH AND SELF-CLEANING INNOVATION
The Floor One S9 Artist offers an advanced solution for modern homes. Featuring the 360° SmoothDrive Technology, it reduces handholding effort by 50%* through flexible left-right movement and a 90° Swivel Design, which adjusts the speed of the left and right wheels in real-time. In addition, the transmission of signals to the AI chip enables intelligent matching, ensuring smooth forward pushing, backward pulling, and effortless steering.
Additionally, the Floor One S9 Artist incorporates Hyper Stretch Technology, featuring a slim 12.85 cm flat height, which allows easy access under furniture to effectively remove hidden dust and ensure no corner is left untouched.
With exceptional cleaning performance, the Floor One S9 Artist features a Dual-Block Anti-Tangle Design that efficiently handles both pet and human hair without tangling. The MHCBS (Maintain Hygiene Clean Brush System) continuously rinses the brush with fresh water, while a squeegee presses against the roller brush to scrape off dirt and immediately sucks the dirty water into the wastewater tank. Additionally, the Flashdry Self-Cleaning System enhances cleaning efficiency by using 85°C hot air to heat fresh water, dissolving stains from the pipe to the brush roller for a deeper, more thorough self-cleaning result.
Upgrades were also made to enhance user experience, such as the Backtrack Water Erasure function that eliminates water streaks, and the Repositioned Clean Water Tank that enhances cleaning efficiency with reduced weight for effortless operation. The optional Electrolyzed Water feature delivers a superior cleaning experience, making the Floor One S9 Artist a versatile and user-friendly floor care solution.
FLOOR ONE SWITCH S7 STRETCH: THE 5-IN-1 CLEANING REVOLUTION FOR EFFORTLESS FLOOR CARE
The Floor One Switch S7 Stretch is a 5-in-1 cleaning tool, combining floor washing, vacuuming, crevice cleaning, soft surface care, and high-reach dusting into one compact device. Designed to replace traditional vacuums, it effortlessly handles wet and dry messes, including oily stains and hard-to-clean debris.
The Floor One Switch S7 Stretch revolutionizes floor cleaning with its advanced washing capabilities. With 22KPa of suction power, it effortlessly lifts dirt, debris, and hair, ensuring a deep and thorough clean every time. Like the Floor One S9 Artist, it features the MHCBS, which rinses the brush with fresh water 450 times per minute to guarantee spotless floors. The 180° lay-flat design and HyperStretch Technology allow it to clean under furniture and reach tight spaces as low as 13cm. Its Dual-Block Anti-Tangle Design prevents hair tangles, while dual-sided edge cleaning ensures no corner is left untouched. The FlashDry Self-Cleaning System utilizes fresh water heated to 85°C, combined with hot air, to dissolve stains and dry the brush in just 5 minutes, keeping it fresh and odour-free.
The Floor One Switch S7 Stretch also excels as a powerful vacuum cleaner. With its 5-stage filtration system which captures 99.97% of dust and debris as small as 0.3μm. Meanwhile, the ZeroTangle Brush effortlessly picks up hair without wrapping, and an LED headlight illuminates hard-to-reach areas, making cleaning under furniture effortless. The vacuum mode offers up to 70 minutes of runtime, powered by upgraded pouch cells that triple battery lifespan.
Images available in the media kit here.
AVAILABILITY & LAUNCH PROMOTIONS
| Device | Availability | Launch Promotions
T&Cs apply, while stocks last |
| Floor One S9 Artist | Available now on Shopee, Lazada, TikTok Shop and Mass Retailers | Free Tineco iCarpet Spot Cleaner (worth S$379) + 6 bottles of cleaning solution |
| Floor One Switch S7 Stretch | Available now on Shopee, Lazada, TikTok Shop and Mass Retailers | Free Tineco iCarpet Spot Cleaner (worth S$379) + 6 bottles of cleaning solution |
TINECO ROADSHOW AT PAVILION DAMANSARA HEIGHTS, KUALA LUMPUR
Happening on March 5th, Tineco will celebrate the launch of these two floor washers with a roadshow at Pavilion Damansara Heights (Centre Court), where visitors can try out the superior cleaning experience for themselves, score special deals and win prizes.
Hashtag: #Tineco
The issuer is solely responsible for the content of this announcement.
About Tineco
Founded in 1998, Tineco is a high-tech company and a wholly-owned subsidiary of ECOVACS Group (SHA: 603486). Dedicated to innovation, Tineco has consistently delivered smart home cleaning solutions that redefine convenience and efficiency. With the launch of the Floor One S9 Artist and Floor One Switch S7 Stretch, Tineco continues to lead the way in creating products that make everyday life easier and more enjoyable.
Media OutReach
Ne Zha 2 Dominates Hong Kong Box Office for Four Straight Days, Crowned 2025’s Top Film
The sequel to the 2019 hit “Ne Zha” premiered in Hong Kong on February 18 and hit the theaters on February 22, drawing enthusiastic crowds and critical acclaim. The film reimagines the mythical tale of Ne Zha—a divine warrior from Chinese folklore—with modern storytelling and cutting-edge animation, captivating audiences across the Chinese mainland since its Lunar New Year debut.
The Hong Kong premiere at Causeway Bay drew a star-studded crowd, including representatives from its Hong Kong and Macau distribution teams, local cultural figures, and residents. Industry professionals praised the film’s technical brilliance and narrative depth, with many cinemas, such as Kowloon Tong’s Festival Grand Cinema, scheduling near hourly screenings to meet demand.
Two Hong Kong moviegoers shared their excitement after attending early screenings. One resident remarked, “I don’t usually watch adult-oriented animated films, but this one is definitely worth watching. Chinese animation can now rival, or even surpass, foreign productions.” Another added, “Chinese animation keeps improving. Compared to films six years ago, the artwork is more beautiful, the visuals more vibrant, and the storytelling completely unexpected.”
LO Shuk-pui, Director of the Hong Kong SAR Government’s Culture, Sports, and Tourism Bureau, highlighted the film’s collaborative effort, stating, “The script is exceptionally well-written, with sharp dialogue and rich character development. I heard 138 companies worked on this project over five years—the dedication and technical excellence are evident.”
WONG Bak-ming, Chairman of Hong Kong’s Oriental Film Company, emphasized its cultural significance, noting that Ne Zha series has successfully brought traditional Chinese stories to the global stage. It proves Chinese animation can achieve world-class results, and they’re proud to contribute to this milestone.
Globally, Ne Zha 2 has grossed over $1.698 billion as of February 18, surpassing “Inside Out 2” to become the highest-grossing animated film in history and entering the top eight of the all-time global box office chart. Due to its sustained popularity, the film’s screening period in Chinese mainland has been extended to March 30.
From its mythological roots to its record-breaking success, Ne Zha 2 continues to redefine the possibilities of Chinese animation, bridging cultural heritage with global appeal.
Hashtag: #ShanghaiEye
The issuer is solely responsible for the content of this announcement.
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